1 of 9 Travel archetypes
Keen Photographer
“Scenery and old towns, camera in hand”
🏔️Adventurer
🏖️Beach Lover
🏛️Culture Lover
🍽️Foodie
🧖Wellness Seeker
🌿Nature Lover
🏛️Culture Lover
92%
🌿Nature Lover
92%
🍽️Foodie
58%
🏖️Beach Lover
52%
🧖Wellness Seeker
42%
🏔️Adventurer
22%
The other 8 Travel archetypes
Adventurer
The peak is the point
Beach Lover
Sun, sand and nowhere to be
Culture Lover
Every city is a classroom
Foodie
Eat your way around the world
Wellness Seeker
Rest is a destination
Nature Lover
Off-grid by choice
The Slow Traveller
Fewer places, longer stays, no rushing
The Luxury Escapist
Five stars or nowhere
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